Every nonprofit has at least an extra $20,000 sitting in their board members’ phones that they aren’t accessing. We’ve talked in the past about how the most valuable thing your board members bring to the table is their connections. However, we haven’t yet discussed how you can use these connections to create unique fundraising opportunities through opportunistic fundraising.
If we could give every single non-profit preparing for a fundraising event one piece of advice, it would be this: Don’t underestimate your silent auction. Something we see a lot of non-profits do is treat their silent auction like an afterthought or a bargain bin for donated items that don’t fit into their live auction. They’re leaving a whole lot of money on the table. With the right strategy, silent auctions can earn just as much or ever more than your live auction.
We work with non-profits to help them raise more money for their cause, and here are the 5 easy-to-implement strategies that will turn your silent auction into a major revenue generator.
Jason Ledlow, Trevor Nelson, and Amy Meyers sat down at the end of 2022 to answer your questions about non-profit fundraising. They discussed working with a board, nurturing donor relationships, and how to maximize revenue from galas.
For non-profits, record years mean that you can help more people or start new programs to help the same people in more ways. That is why at HGAFundraising, we are passionate about helping non-profits maximize the money they raise.
A new year often means new fundraising goals. In some ways, this is exciting because you have the whole year ahead of you to raise money for your programs. In other ways, it can be daunting because you may not yet have much in the way of numbers on the board. Here are 5 ways you can kickstart your 2023 fundraising.
Make it Easy for Your Donors to Give
At HGAFundraising, we go out of our way to make it as easy as possible for folks to work with us, and we encourage non-profits to do the same. When you look at donors on a fundamental level, they are consumers. Consumers like convenience. They don’t like friction or having to jump through hurdles in order to buy something, or in this case, to give.
If you’ve worked with us, read our blog, or watched our webinars before, you will have seen us talk about making things super easy. We encourage non-profits to be transparent rather than hiding things between curtains and opt-in pages. Here are some things you can do to reduce the friction in your fundraising.
At HGA, we're dedicated to helping nonprofit organizations Raise More Money through coaching, auction items, and auction software.
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HGAFundraising is a division of HGA Group LLC