The Importance of a Simplified Mission Statement Intro (and How to Get Started!)

As a non-profit organization, you likely have a mission statement that describes your purpose and goals. But have you tried to summarize and simplify your mission statement? Having a mission statement intro that is 10 words or less can be a powerful tool for communicating your message and inspiring action from donors, volunteers, and other stakeholders.
 
Here are some reasons why having a concise mission statement intro is vital for non-profits:

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